Dr.Dre's Vodka & Cognac to Hit Stores in 2 Months
By: Errol Mars
Dre's booze launch will coincide with the drop of his new album, Detox.
Grammy Award-winning producer and artist, Dr. Dre's cognac and vodka brands is set to hit liquor stores in the next 60 days, according to celebrity liquor marketer Drinks America Holdings Ltd. The the booze launch will coincide with the drop of Dre’s new album, Detox.
Dr. Dre's Interscope Geffen A&M Records label and Drinks Americas announced their partnership to identify, develop, and market premium non-alcoholic and alcoholic beverages earlier this year.
Aftermath Congac will come out first, followed by an 80-proof flavored and unflavored sparkling vodka, Drinks America said in its fourth-quarter earnings statement.
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