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Carla Vernón

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Carla Vernón
Carla Vernón

Full Name: Carla Vernón

Born: October 01, 1970, United States

Job: CEO and Board Director (effective January 9, 2023)

Works for: The Honest Company

Primary Industry: Retail

Nationality: American

Residence: Edina, Minnesota

Carla Vernón Bowles is the CEO at The Honest Company (NASDAQ: HNST), effective January 9, 2023. With over two decades of experience in consumer goods and retail, Ms. Vernón is the only Afro-Latina CEOs at a U.S. publicly traded company, that we know of. She is a former Amazon and General Mills executive. 

As CEO at The Honest Company, Ms. Vernón will be focused on category growth and driving profitability behind the company’s core mission of inspiring everyone to love living consciously. 

Work Experience

  • CEO and Board Director (effective January 9, 2023), The Honest Company

    Ms. Vernón was announced as that the former Amazon and General Mills executive will become CEO, effective January 9, 2023.

  • VP Consumables Categories, Amazon

    as Vice President of Consumables Categories at Amazon.com where she led the babycare, household products, food, beverages, health and wellness, and beauty categories to double-digit topline growth on Amazon.com’s $200 billion online stores. She was also instrumental in invigorating Amazon.com’s beauty experience, including increasing the portfolio of emerging and prestige beauty brands, introducing a proprietary virtual lipstick try-on technology, and creating the first-ever seasonal beauty merchandising event: Amazon’s Holiday Beauty Haul.

  • Division President - Natural & Organic Division, General Mills

    Ms. Vernón spent more than two decades at General Mills, where she served in various P&L leadership roles across the company’s portfolio, with a particular focus on the company’s purpose-driven brands. While at General Mills, she led financial, strategic, and environmental stewardship strategy for the second largest portfolio ($1B) of branded maker of natural and organic food in North America.

  • Constituent Services Assistant, United States Senate

  • Program Associate, Princeton Project 55 Community Service Fellow, The Nature Conservancy

Board Memberships And Advisory Roles

  • Board Director, The Honest Company,

Philanthropy

  • Member Board Of Trustees, Princeton University

  • Member, The Executive Leadership Council (ELC)

  • Henry Crown Fellow, The Aspen Institute

Education

  • Master of Business Administration (MBA), Texas McCombs School of Business, 1998

  • Bachelor of Arts (AB or BA), Ecology and Evolutionary Biology, Princeton University, 1993

Accolades

  • Retailer of the Year - Beauty Category, Cosmetics Executive Women, 2022;

  • Unstoppable Women 2022, Telemundo, 2022;

  • Elite 100 - Black Women Changing the Face of Corporate America, Diversity Woman Magazine, 2021;

  • Top 25 Women in Retail, Women's Retail Leadership Circle, 2020;

  • Most Influential Women in Corporate America, Savoy Magazine, 2019;

  • Top Latinas in Busines, The Alumni Society, 2018;

  • 300 Most Powerful Executives in Corporate America, Black Enterprise, 2017;

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